2026 Hotel Conferences and Trade Shows in the Netherlands
he Netherlands has established itself as a major hub for hospitality innovation in Europe, with Amsterdam and Rotterdam hosting some of the continent's most progressive hotel and hospitality events. Dutch hotels are known for embracing technology and sustainability, making the country's trade shows and conferences particularly valuable for hoteliers looking to stay ahead of industry trends.
In 2026, the Netherlands will host several important hospitality events that bring together hotel operators, technology providers, and industry experts. These gatherings offer Dutch and international hoteliers the opportunity to discover new solutions, learn about best practices, and connect with peers who are navigating similar challenges in guest experience and operations.
Let's take a look at the top hotel conferences and trade shows in the Netherlands for 2026:
1. Horecava
Date: January 12-15, 2026
Location: Amsterdam RAI, Netherlands
Description: Horecava is the Netherlands' premier hospitality trade fair and one of the most important events in the European hotel calendar. This massive four-day event attracts over 60,000 visitors and 750 exhibitors, covering everything from kitchen equipment and hotel furniture to the latest digital solutions and F&B innovations. For hotel operators, Horecava provides an unmatched opportunity to compare suppliers, discover new products, and attend educational sessions led by industry experts. The event features dedicated zones for hotel technology, sustainable hospitality, and design, making it easy to navigate and find relevant solutions. Many Dutch hotel chains and independent operators use Horecava as their primary sourcing event for the year.
2. Independent Hotel Show Amsterdam
Date: April 22-23, 2026
Location: Amsterdam, Netherlands
Description: The Independent Hotel Show Amsterdam is specifically designed for boutique and independent hotel operators who prioritize quality over quantity. This carefully curated event brings together approximately 2,000 independent-thinking hoteliers with suppliers who understand the unique needs of smaller properties. The exhibition focuses on practical solutions for guest experience enhancement, revenue optimization, and operational efficiency without the overwhelming scale of larger trade fairs. Attendees appreciate the event's intimate atmosphere, which facilitates meaningful conversations and actionable takeaways. Topics covered include hotel technology suited for independent properties, upselling strategies, and innovative approaches to staffing challenges.
Date: September 21-23, 2026
Location: Rotterdam Ahoy, Netherlands
Description: Gastvrij Rotterdam is a regional hospitality and innovation fair that focuses on quality, sustainability, and innovation in the hotel and restaurant sectors. While smaller than Horecava, this three-day event offers valuable networking opportunities with regional hotel operators, particularly those in South Holland and the surrounding provinces. The exhibition features innovative suppliers, new F&B concepts, and technology solutions designed for regional hotel markets. For operators of B&Bs, boutique hotels, and regional hotel chains, Gastvrij Rotterdam provides a more accessible and focused alternative to larger national events, with exhibitors who are often more flexible and responsive to the needs of smaller properties.
————————————————————————————
Enhance your Hotel's Guest Experience with HolidayHero
————————————————————————————
4. Horeca Vakbeurs Hardenberg*
Date: February 10-12, 2026
Location: Hardenberg, Netherlands
Description: The Horeca Vakbeurs Hardenberg is a regional hospitality trade fair that serves hotels, restaurants, and vacation parks in the eastern Netherlands. This three-day event brings together approximately 300 exhibitors and 15,000 visitors, creating a manageable environment for meaningful business conversations. The fair is particularly relevant for hotel operators in tourist regions, vacation parks, and seasonal properties who need suppliers that understand the unique dynamics of leisure hospitality. Exhibitors include food and beverage suppliers, equipment manufacturers, and technology providers focused on operational efficiency. The event's regional focus means attendees can often negotiate better terms and build stronger supplier relationships than at national events.
5. HorecaEvenTT
Date: February 9-11, 2026
Location: Leeuwarden, Netherlands
Description: HorecaEvenTT is a regional hospitality fair serving the northern Netherlands, with particular relevance for B&Bs, vacation parks, and regional hotel operators in Friesland, Groningen, and Drenthe. The three-day event brings together local suppliers, hospitality businesses, and service providers in a focused environment that emphasizes practical solutions and personal relationships. For smaller hotel operators and property managers, this event offers a more approachable alternative to large national fairs, with exhibitors who understand regional market dynamics and can provide hands-on support. The fair covers equipment, supplies, technology, and services, with a strong focus on seasonal hospitality and tourist accommodations.
Date: November 17-19, 2026
Location: Hardenberg, Netherlands
Description: The Recreatie Vakbeurs is the annual meeting point for the recreation industry in the Benelux, bringing together over 360 exhibitors who serve vacation parks, campgrounds, glamping sites, and recreational accommodations. This three-day event helps businesses in the recreation sector stay informed about the latest developments, discover innovations, and strengthen their network with both existing and new suppliers. For operators of vacation rentals, holiday parks, and recreational properties, this fair provides access to specialized suppliers who understand the unique needs of leisure accommodations. The event covers everything from facility management and entertainment to booking systems and guest experience solutions.
These Dutch hotel conferences and trade shows in 2026 provide valuable opportunities for hospitality professionals to discover innovations, build supplier relationships, and learn from industry peers. From the comprehensive Horecava to specialized regional fairs, the Netherlands offers events suited to every type of hotel operator, whether you manage a boutique property in Amsterdam or operate a vacation park in the countryside.
For additional insights, explore our related conference guides:
