What's new in HolidayHero: mid-September 2026
Message templates can now check what's on a guest's itinerary or where a booking came from before they send, and WhatsApp auto-replies can carry your own wording instead of one fixed message for every property.
Two new ways to filter your message templates
Until now a template could only look at dates, check-in status, guest count or guest group. It had no way to react to what is actually on the stay, or to where the booking came from.
You can now gate a template on what is on the guest's itinerary: skip the breakfast upsell for guests who already have breakfast, or send the parking code and directions only to guests who booked parking. You can also gate a template on reservation source, so a message goes only to OTA bookings, or only to direct ones.
Both show up alongside your existing conditions when you edit a template.
WhatsApp auto-reply, now in your own words
Every property sent guests the same fixed reply on WhatsApp outside the times you actually respond, word for word, with only your brand name swapped in.
You can now write your own auto-reply text per workspace and translate it into your guests' languages. Leave it as is and nothing changes, you keep today's default message.
Open your WhatsApp channel settings to add your own wording.
Also in this release
- Translation progress bars on your listings and guidebooks now update right away when a translation arrives through import, AI translation or the API, instead of sitting stale for up to an hour.
Under the hood
Stability improvements across guest app navigation, WhatsApp messaging and admin tooling.
Hjalte is CEO and co-founder of HolidayHero, an Amsterdam-based platform that runs the whole guest stay for hotels, holiday parks, hostels, aparthotels and short-term rentals. He also runs a rental property himself, which is a decent cure for building features nobody asked for. Most of his writing here is product: new integrations, guest registration and compliance work, and the reasoning behind decisions that show up in your account a few weeks later.
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